Apple MacBook Pro redesign costs up to $2,999 but offers no speed boost

Apple is expected to price the starting configuration of its upcoming MacBook Pro at approximately $2,999, a figure that could exceed the cost of current models despite the absence of new processing power. This pricing structure applies to a machine that report says will rely on existing silicon rather than the newer chips consumers anticipated.

The company is scheduled to unveil the device on October 28 at an event labeled "Pro and tell." According to reports from 9to5Mac, which cites Mark Gurman, the redesign will not include an increase in processing speed. The new laptop will utilize the M5 Pro and M5 Max chips. These processors first entered the market nearly eight months ago. Users seeking a performance upgrade over their current M5-based systems will find no difference in raw computing power.

The hardware changes focus on the physical build and display. The industrial design is set to shift with a body that is lighter and thinner than the previous generation. The screen will transition to OLED technology and will support touch input. This marks a notable departure for the MacBook Pro line. The traditional notch at the top of the display is expected to be removed and replaced by a Dynamic Island feature.

Apple is reportedly skipping the M6 Pro and M6 Max processors entirely. The company plans to fast-track the M7 Pro and M7 Max chips for release in 2027. This strategic gap places the October launch in a transitional period where the design is new but the internals are current. A less certain possibility involves the inclusion of a C2 cellular modem, which has been floated as a wildcard feature.

The pricing strategy creates a specific challenge for professional users. Many held off on purchasing M5 Pro or M5 Max models earlier this year in anticipation of faster hardware. They now face a choice between buying a redesigned laptop with the same speed or waiting for the 2027 models. The outlet suggested that Apple might replace current models at the same price but called this scenario unlikely due to the current memory crisis.

A C2 cellular modem remains a possibility but is described as less certain than the display and design changes. The device represents a major step forward for the product line if the rumors prove accurate. However, the lack of a speed gain is a defining characteristic of this specific launch window. The October 28 event will confirm the extent of the hardware updates and the final positioning of the product.

Apple has not yet confirmed the specific details of the chip set or the final pricing tiers. The company will present the new model alongside its marketing materials during the "Pro and tell" event. The outcome will determine if the design upgrades are sufficient to justify the premium price for users who have been waiting for a performance jump.